Media Releases


September 22 2018

Westdale Theatre Launches ‘Best Seat In The House’ Campaign

Campaign asks Hamiltonians to dedicate a new seat in restored theatre

As the restoration of the Westdale Theatre continues, the Westdale Cinema Group, the volunteer group responsi-ble for the project, has launched a ‘Best Seat In The House’ Campaign. The campaign focuses on asking Hamilto-nians to dedicate one, or more, of the theatre’s 350 new seats being installed in the fully restored auditorium later this year. In fact, the seat used in the campaign photoshoot is the actual seat that has been selected for the the-atre.

“We’ve already had 300 of the seats dedicated by individuals, families and groups. There are so many wonderful stories,” says Graham Crawford, a Board member and volunteer. “I’ve already done mine,” he adds.

Included in those stories is one featuring a group of 7 young people all of whom worked at the theatre 10-15 years ago when a Mr. Davies was the theatre manager. “He was such a wonderful person,” says Leeza Khayutin, who organized the dedication. “We all worked for him when we were going to school. For some of us, he became a bit of a father figure. We continued to stay in touch with him after we all moved on to our various careers. We just thought it would make him so proud to have his name associated with the restored theatre.”

Another dedication was made by Hamilton-based, national media pundit and communication consultant Laura Babcock. Laura loved the project so much she decided to use the seat dedication project as Christmas gifts to her and her husband Rob’s extended families. What that translated into was an entire row of 17 seats. “I love this project. We can’t wait to have a big family gathering at the theatre ,” says Babcock.

Of the 350 new seats that will replace the admittedly tired and uncomfortable 475 seats that were in place when the theatre closed last year, 300 have already been dedicated. Dedication involves sponsoring a seat and having a special naming plaque recessed onto the armrest of each seat with the name chosen by the person dedicating the seat. In some cases, people use their own name, in other cases, the name of a loved one.

For example, Ryan Moran, who has been coming to the theatre since he was 5 years old, dedicated two seats, one in his own name, and the other in his parent’s names. Moran says, “The Westdale Theatre has always been part of my life. I absolutely love movies and I love history. I’m so pleased to be able to dedicate two seats.”

The Westdale Cinema Group, the charitable organization behind the restoration, hopes to have all 350 seats dedi-cated in time for the grand re-opening, scheduled for this winter. “We’re planning some exciting film and non-film cultural programming to celebrate the grand opening of the fully restored Westdale Theatre,” says Crawford.

Seats can be dedicated by visiting the theatre’s website at http://buildingmagic.ca/donate/

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For additional information please contact Graham Crawford gcrawford6@gmail.com


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